Connect with your dream customers.
The average person spends two hours and 22 minutes on social media everyday; so of course, all businesses large and small must have a social media presence to remain relative in the marketplace. Small businesses have an edge when it comes to reaching the right audience; your community-minded content can thrive in the right context, leveling out the playing field against the bigger competition.
Is your brand's voice being heard?
At Agave Social, we have mastered the art and science of social media, and we know the magic recipe to connect with your target audience and build a following to drive sales. Whether you are in the idea stage of your brand’s social presence, or have already created a robust following, we can help your company leverage digital marketing strategies to bring in more sales and create better relationships with your customers.
Content + Voice Creation
We strengthen social positioning and define brand voice.
Developing an overall digital brand strategy, which will include an in-depth analysis of brand voice, content themes, paid digital media plan, and social media content by platform
Ideating and developing creative: graphics, videos, photos, ad design, infographics, gifs
Writing snappy and authentic copy
Scheduling and optimizing Facebook, Instagram, LinkedIn, Twitter, Pinterest, YouTube, and TikTok posts
Developing strategy for additional digital content, like educational blog posts, influencer interviews, and email campaigns
Community Engagement
We create an authentic and active presence on social media by communicating directly with customers.
Customer care: responding to all business inquiries as they come through social media, whether they come as a direct message, a comment on a post, or a tweet
Engagement: responding to post comments, engaging with relevant hashtags, liking and commenting on community members posts
Management of online review sites: Yelp, Google, Facebook Reviews, Amazon, etc
Aligning and engaging with like-minded companies
Content Structure
One of the major hurdles of promoting your business is keeping marketing content consistent across all channels. We will create a monthly content calendar for you to visualize all marketing efforts, including:
Quarterly, monthly content themes
Daily social media content
Newsletter and blog campaigns
Community events and sponsored functions
Paid social media launches
Press outreach
Company milestones (product launches, anniversaries, team functions)
National holidays and days of note
Analytics + Optimization
The way your company connects with your audience is as unique as your content. After analyzing your current social media followers, we will optimize the targeting strategy to gain the attention of your dream customers.
Create target personas based on market research and develop marketing strategy to reach them
Perform ongoing social listening to better understand the conversations happening about your company in the digital world
Run social marketing audits to see what's working, and what needs to be optimized
Provide quarterly, monthly or weekly analytics reports. They’re beautiful, comprehensible, and tailored for every client